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App 91 · 100 Apps 100 Hours

The partner-grade strategy in your pocket.

Margin is an on-demand strategy advisor. Ask a question or tap a quick-start — grow revenue, cut costs, enter a market, fix retention — and get a boardroom-grade strategy card: findings, recommendations, and a prioritized roadmap with impact and effort tags, all grounded in your business profile.

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Watch the 90-second demo

Headline takeaway

Reprice the core tier and you reclaim 11 pts of margin in 30 days.

1

Current pricing leaves ~18% on the table vs. peers

2

Top 20% of accounts drive 71% of gross profit

Action roadmap

NOWTiered pricing test
HILO
30DFocus on top accounts
HIMD
90DRetention playbook
MDMD
Strategy frameworks
6

Strategy frameworks

To a full analysis
< 2s

To a full analysis

Grounded in your profile
100%

Grounded in your profile

The product

Six screens. One sharp advisor.

Chat with your consultant, run frameworks on your business, and reopen any strategy card from your reports library.

Advisor screen
01 / 06

Advisor

Chat with your AI consultant across pricing, churn, hiring, marketing, competitors, costs, and frameworks. Suggestion chips and a persisted thread keep the engagement going.

Live walkthrough

From question to roadmap in 90 seconds

Watch a quick-start prompt turn into a full strategy card — findings, recommendations, and a Now / 30d / 90d action plan.

What you get

A consulting engagement, on tap

Every answer is structured, prioritized, and grounded in the business profile you control.

Always-on advisor

A consultant chat with a curated, seven-topic knowledge base. Ask about pricing, churn, hiring, or competitors and get a grounded answer — not a generic chatbot reply.

Strategy cards, not walls of text

Analyses come back as a structured deck: headline takeaway, numbered findings, recommendation cards, and a prioritized roadmap you can actually act on.

Real frameworks, run for you

SWOT, Porter's Five Forces, and unit economics — the tools consultants charge for — applied to your own numbers with a plain-English read-out.

Grounded in your business

Your industry, stage, size, and goals feed every generator, so findings reference your context instead of generic best-practice filler.

A board pack that grows

Every analysis is saved, tagged, and searchable in your reports library — build an institutional memory of the decisions you have made.

Advice on your terms

Dial advice depth and tone up or down. Want blunt and concise, or thorough and diplomatic? Margin matches the room you are in.

One tap to a full analysis

Four quick-starts that do the heavy lifting

Grow revenue

Pricing, packaging, and expansion moves ranked by impact for your stage.

Run analysis

Cut costs

Find the spend that is not pulling its weight without gutting growth.

Run analysis

Enter a market

Sizing, positioning, and a go-to-market sequence for a new segment.

Run analysis

Fix retention

Diagnose churn drivers and a 30-day plan to keep your best accounts.

Run analysis
On the roadmap

Where the AI takes Margin next

Today Margin runs on structured frameworks and a curated advisory knowledge base. Next, a reasoning engine that drafts the whole board pack from your real numbers.

Reads your real numbers

Connect accounting and CRM so analyses draw on live revenue, churn, and cohort data instead of estimates.

Planned

Scenario modeling

Ask 'what if we raised prices 12%?' and watch the roadmap, margin, and risk tags update in real time.

Planned

Auto-built board decks

Turn a quarter of analyses into a polished, presentation-ready board pack with one tap.

Planned

Competitor radar

AI monitors named competitors and flags pricing, hiring, and positioning shifts the moment they matter.

Planned
Follow the build

Watch Margin get built in public

Margin is app #91 in the 100 Apps 100 Hours sprint. Every screen designed, recorded, and shipped in public — follow along for daily drops, teardown threads, and early looks.

Need a strategist who never sleeps?

Join the waitlist and be first into Margin when the doors open.

Stop guessing. Start deciding with a deck.

Join the waitlist for early access, launch updates, and a first look at the strategy cards that turn questions into a plan.

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